The Satorialist

For our surprise we saw Scott Schumann (blog: the satorialist) walking around at London Fashion Week, observing people and taking new pictures for his blog.
After leaving a fashion sales position, Scott Schumann began taking pictures of people in New York who had dressed in a way that caught his eye, and then posting them to his blog. He pioneered fashion photography in blog form. Nowadays his blog is one of the most popular fashion blog worldwide.